Flex Your Muscles; The Grass Is Still Very Green For Public Relations In Kenya.

This week saw the entry of yet another PR agency in the market. One of the veteran practitioners in the industry, Desiree Gomes launched Engage Burson-Marsteller Kenya. She is one of the pillars that made Gina Din Corporate Communications - a force to reckon with in the industry and her entry into the market will create ripples. Engage Burson-Marstellar comes barely under one year after the launch of RedHouse Group, an integrated marketing communications outfit that is revolutionizing the widely misunderstood Public Relations profession.